Adaptability Through Dynamic Capabilities - How Management Can Recognize Opportunities and Threats

von: Herbert Endres

Springer Gabler, 2017

ISBN: 9783658201579 , 184 Seiten

Format: PDF

Kopierschutz: Wasserzeichen

Mac OSX,Windows PC Apple iPad, Android Tablet PC's

Preis: 71,39 EUR

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Adaptability Through Dynamic Capabilities - How Management Can Recognize Opportunities and Threats


 

This book discusses theories and frameworks addressing the adaptability and sustainable competitive advantages of firms, including dynamic capabilities. This work develops and examines a concept that makes dynamic capabilities more tangible and provides guidance to managers and researchers on how to develop and maintain sustainable competitiveness. The focus thereby lies on sensing, i.e., the capability of firms to recognize opportunities and threats in their environment, and its effect on a firm's financial success. The insights from this work will shift managers' attention from the more static resource-based view to the dynamic capabilities perspective on firms.


Dr. Herbert Endres, MBA is Assistant Professor (Akademischer Rat) for Marketing and Management at the Faculty of Business, Economics, and Management Information Systems, University of Regensburg. Before he started his PhD, he had worked in leading marketing and management positions in the industry.